Market Manager Greater China.
Are you ready to promote Switzerland in Beijing?
Each day, the 240 employees at our Zurich headquarters and in 33 offices in 22 markets use innovative and unconventional means to market Switzerland as an especially attractive and diverse travel destination.
We are looking for an experienced and motivated professional with an outgoing personality as well as high sense of responsibility and leadership to fill this vacant position, reporting to the Market Group Leader Asia Pacific.
Your area of responsibility
  • Management and overall responsibility for the market presence in Greater China (Mainland China, Hong Kong, Taiwan)
  • Managing and coaching the team of currently 11 full time employees in our offices in Beijing, Shanghai and Hong Kong, as well as 1 part time mandate in Taipe
  • Implementation, coordination, as well as execution of ST's strategic goals and marketing strategy in Greater China
  • Execution of the annual planning with budget responsibility in Greater China
  • Promoting and extending integrated marketing measures
  • Marketing activities with a strong focus on on-line communication and distribution channels, travel trade key accounts and the key media
  • Maintaining and expanding the network of contacts and distribution channels
  • Opening new sales channels for commercial tourism products
  • Developing, implementing and controlling marketing projects and the respective key performance indicators
  • Collection of market intelligence, consulting of partners
  • Regular reporting of ongoing activities and results to the market key partners and head office
  • Responsibility for finance and personnel administration
Our Expectations
  • Swiss National
  • Higher education and at least 5 years professional experience
  • Proven marketing knowhow in a senior position (preferably in the tourism sector)
  • Managing and coaching abilities
  • Entrepreneurial experience and a passion to promote Switzerland as a desirable travel destination for leisure and business
  • Strong service abilities and self-motivation
  • Courageous, flair for experiments with strong result orientation
  • Real flair for communication and new communication channels
  • High degree of professionalism and service attitude
  • Decisive, integrative, passionate and winning personality with a great sense of responsibility
  • Strong personality with an entrepreneurial attitude, sales talent, flair for consultancy and sense of initiative
  • Willingness to frequently travel within the market area, as well as between Asia and Switzerland
  • Fluency in German, French and English, Chinese and/or Cantonese an asset
Your Benefit
  • Entrepreneurial competence in a dynamic environment
  • Varied range of activities with many facets
  • Highly motivated team
  • Modern office space in Beijing
  • Starting date: to be defined
Your Contact
Suisse Tourisme. Schweiz Tourismus. Svizzera Turismo. Switzerland Tourism.
Angela Leutwiler Hüssy
Human Resources
+41 (0)44 288 12 23